Tendo Dev Blog

testing site

Web redesign tip: show your readers what’s coming

Planning changes to your site? Give your web visitors a peek behind-the-the scenes. Use it as an opportunity to engage them in a conversation about what they want and then give them previews about what’s coming.

I check SFGate every day. They’ve been rolling out a new design of their site over the last few months. But instead of just popping up the new design, they’re doing a good job of previewing the changes and explaining WHY they’re being made.

Such an approach can improve adoption of new features and reinforces the value proposition of your site. —John Kovacevich, VP Marketing Services

Advertisements

May 22, 2008 - Posted by | Design, John Kovacevich, Web Content | ,

No comments yet.

Leave a Reply

Please log in using one of these methods to post your comment:

WordPress.com Logo

You are commenting using your WordPress.com account. Log Out / Change )

Twitter picture

You are commenting using your Twitter account. Log Out / Change )

Facebook photo

You are commenting using your Facebook account. Log Out / Change )

Google+ photo

You are commenting using your Google+ account. Log Out / Change )

Connecting to %s

%d bloggers like this: